Articles
The Invisible Gorilla: The Human Cost of Correlation
Why does a loved brand suffer a 20-year net loss? This workshop exposes the costly trap of “Relative Wins” and “The Invisible Gorilla”. Learn how the Organisational CT Scan finds the causation, and the Small-World Network graph maps how they flow into the Absolute Reality—the sustained inattentional blindness that costs Paul Smith £14.26 million.
Root Cause Contagion: How Small Failures Drive Systemic Decay Within Organisations
A €1.7B loss began with a single €0.02 failure. Follow the breadcrumbs to how this "Root Cause Contagion" impacts every group revenue, margins, and market cap in the billions. It reveals the core principle: organisations miss unseen value by mistaking massive financial symptoms for a single, tiny, broken customer promise.
Lazy Leverage and a Covenant Breach
The Valentino covenant breach is not a market failure; it's a critical, preventable corporate heart attack caused by lazy leverage and a failure of the PE playbook. Discover how the Organisational CT Scan reveals the systemic operational flaws behind the debt breach and uncovers over €3.7 billion in hidden Enterprise Value.
A Precision Playbook for an Age of Diagnostic Alpha
Private Equity faces a crisis of methodology where financial engineering masks a dangerous "Illusion of Health". This precision playbook offers a surgical upgrade, using a diagnostic approach to move beyond the "Streetlight Effect" and unlock verifiable alpha.
The €1.375 Billion Irony: Following the Scent of a Billion-Euro Blind Spot
Why would a brand its customer loves make her feel invisible? This investigation follows the human scent of disconnect at HUGO BOSS, revealing a two-decade-long decline, activist pressures, and a staggering €1.375 billion blind spot hidden in plain sight.
Case Story: Illuminating Hidden Potential
Even iconic luxury brands can have hidden vulnerabilities. Discover how a seemingly minor choice in eyewear material quietly eroded CHANEL's brand equity and how a precision diagnostic revealed an unseen opportunity to unlock €6 billion in brand value and €222 million in additional revenue.
Case Story: The Elusive Female – Capturing €1 Billion in Luxury Womenswear
A renowned luxury fashion house struggled to replicate its menswear success in womenswear, with €1 billion in potential revenue hanging unseen. Discover how a diagnostic approach revealed that the issue wasn't with the product, but rather a misaligned brand narrative, leading to a fivefold increase in sales for their womenswear line.
Case Story: Creating a New Category – The €1.3 Billion Gaming Empire
A €40 billion retail giant faced stagnant growth until a deep diagnostic revealed a hidden, passionate gamer community within its existing customer base. This insight led to the creation of an entirely new category, unlocking €1.3 billion in new annual revenue.
Case Story: Uncovering an Ineffective Vendor – The €5 Million Black Box Exposed
A €3 billion luxury brand was burdened by a costly vendor's opaque "black box" analytics, yielding minimal results and inflated expenses. Discover how a diagnostic inquiry illuminated this hidden inefficiency, saving €5 million and transforming their data strategy.
Case Story: Unlocking Hidden Treasures – The Tenfold Growth for a Private Equity Target
A private equity firm sought more than predictable returns from a luxury acquisition. Discover how a deep diagnostic, extending beyond conventional due diligence, uncovered a staggering tenfold increase in hidden revenue potential, transforming the investment's value.
Case Story: The Cost of Inaction – The Missed €600 Million Answer
A family-owned organization faced years of stagnant revenue, unaware of the vast potential hidden in its operations. Discover how a diagnostic revealed €600 million in growth opportunity and the public consequences when leadership chose inaction over verifiable truth.
Case Story: The €1.74 Billion “Cost-Saving” Disaster
A global retailer celebrated a €42 million cost-saving victory, only to face a perplexing €1.74 billion revenue collapse. Discover how this paradox unfolded when a seemingly efficient change unknowingly destroyed customer trust and loyalty.
Case Story: The Returns Dilemma That Unlocked 4% Net Margin
A successful consumer brand battled rising product returns until a diagnostic revealed the company itself was the problem. Discover how addressing hidden communication gaps and process flaws transformed returns into a 4% net operating margin gain and enhanced customer trust.
Case Story: The €156 Million Invisible Keystroke
A multi-billion euro fashion house faced a puzzling revenue leakage despite positive KPIs. Discover how an invisible, well-intentioned keystroke shortcut, a piece of "bad flora," inadvertently cost them €156 million annually and how its discovery led to a significant revenue recoup.
Case Story: Discovering New Market Share: The Invisible Label That Unlocked €1.5 Billion
A global sports giant struggled to find new growth in a saturated market until a diagnostic revealed a massive, hidden customer segment. Discover how a single, overlooked word on a product label created an invisible barrier and how its change unlocked an astonishing €1.5 billion in new annual revenue.
BEYOND THE STREETLIGHT: Illuminating True Value in Private Equity’s Shadows
In Private Equity, are you looking where the light is easiest? Learn from the Icahn case why the Strategic Bloodhound illuminates true value & risk beyond conventional due diligence.
Can You See Who Is Healthy?
Organisations often project health while masking unseen vulnerabilities. Discover the Organisational CT Scan: a diagnostic framework to reveal true health, quantify hidden risks, and unlock unrealised value.
PRADA’S ACQUISITION CONUNDRUM: What Due Diligence Won’t Reveal
Prada’s Versace and Jimmy Choo M&A decision: Standard due diligence misses billions in unseen challenges & unrealised potential. Learn how Organisational CT Scan and diagnostics reveal their true acquisition conundrum.
A PATH FORWARD FOR FERRAGAMO: Rebuilding a Legacy by Confronting Unseen Truths
A personal anecdote reveals Ferragamo's decade-long brand decline. Discover how a diagnostic lens uncovers €900M in lost revenue, offering a path to rebuild its luxury legacy by confronting unseen truths.
54 Years to See: How My Life’s Journey Unlocked Billions in Unseen Value
Morten J. Sørensen’s 54-year journey reveals his unique talent as a Strategic Bloodhound. Learn how his intuition and methodology unlock billions in hidden value for organisations by seeing the unseen.