I wanted to give Vans my money, but they wouldn't let me." This personal experience reveals how brand disconnect mirrors the 5 stages of grief. Learn how Vans can overcome this and unlock hidden revenue.

"You're almost standing naked in front of them metaphorically and trying to get them to think differently." This quote perfectly captures the vulnerability inherent in my ethical client advising. Learn how empathy, open communication, and a commitment to truth can unlock hidden potential and drive sustainable growth.