Thinking.
This is where I explore the ideas and observations that drive my mission, from deconstructing challenges in Private Equity, and organisations, to sharing new perspectives on value, growth, transparency and accountability. These articles aim to provoke deeper thought, offering structure and clarity that illuminate the paths to greater insight.
The Five Stages of Brand Grief: Why Vans Left Me Barefoot (and Angry)
I wanted to give Vans my money, but they wouldn't let me." This personal experience reveals how brand disconnect mirrors the 5 stages of grief. Learn how Vans can overcome this and unlock hidden revenue.
The Naked Truth About Advising Clients Ethically
"You're almost standing naked in front of them metaphorically and trying to get them to think differently." This quote perfectly captures the vulnerability inherent in my ethical client advising. Learn how empathy, open communication, and a commitment to truth can unlock hidden potential and drive sustainable growth.